Design Protection

Design that turns heads.
IP protection that holds up.

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Visual design plays a powerful role in product success.

Whether in technology, fashion, or consumer goods, protecting your product’s appearance is critical to maintaining a competitive edge.

We provide a complete range of design protection services covering registered designs and unregistered design rights. With a deep understanding of how design drives differentiation and commercial value, we can ensure that your creativity is robustly protected.

How can we help to protect your design?

  • We assess the registrability of your designs and manage filings in the UK, EU, and internationally. We are experts at using the ‘Hague Agreement’ to protect designs in countries such as the United States, Japan, China and South Korea. We have helped clients register designs for a wide range of products, including:

    • Clothing

    • Furniture

    • Medical devices and healthcare products

    • Consumer products

    • Packaging cartons

    • Display stands

  • We help you build a cohesive design protection strategy – tracking renewals and identifying gaps in your IP protection.

  • When your design rights are threatened, we act swiftly to defend them through negotiations, cease and desist actions, or litigation.

    Attorneys who can help you with design protection are :

Testimonials

  • "We have worked with Serjeants for the best part of ten years. They are highly professional, very responsive, and adept at providing commercially pragmatic advice in a clear and uncomplicated manner. We value our relationship with Serjeants and have no hesitation in recommending them."

    Charles Bentley, Charles Bentley & Son Ltd

  • "From our first meeting, Serjeants stood out for their simplicity and professionalism. They took the time to understand our technology and offered honest, actionable advice throughout the patenting process. A trusted partner for any growing health tech company."

    Perminder Singh Rupra, CEO, Elipse Health Ltd

Contact us to discuss how we can best protect your designs.